In a plain simple equation: follower = someone who follows your closet.
This is a user who will be notified when you add a new item, share, & like a listing. They ‘follow’ your activity on the app. Now what does this mean?
more followers you have = more eyes on your closet = more sales = more $
You want to have more followers because the chance of your item’s being seen is much higher and an overall sales increase. If you are in need of followers check out my blog post here on How To Get More Followers.